General Hospital must have blown their entire budget on this, but James Franco is scheduled to be on the soap for almost two months beginning in the middle of November. The star of Pineapple Express and Spider-Man agreed to take on a role as a mystery person who comes to town and basically causes trouble for a couple of months. With soaps gasping to stay relevant and attract viewers this seems like a great idea for the sweeps period and it shows that some actors are willing to do whatever it takes and take on whatever roles sound interesting no matter what the medium is.
I haven't watched GH in a long time but now I will probably have to set the DVR and take a look. I'm guessing they won't waste his appearance and so each episode will probably have a whole lot of Franco.