When actors and actresses shoot to stardom lightning fast, the ride down can be just as quick. I remember the stars from Clerks who thought acting was going to be easy after getting the leads in their first roles, only to join a long list of one hit wonders. Heather Donahue was the star of Blair Witch Project and a co-creator so when her post Blair Witch career did not take off she could give up and do something quirky. She decided to become a pot grower. She spent a decade growing pot and hoping not to get caught before leaving it all and writing a book. It is really rare that an out of work actor or actress who has not been in the public eye for a decade can capture your attention with something other then a tell all book, but her choice of career did.
Thursday, December 22, 2011
I still think the poster for Blair Witch is in the top 3 scariest movie posters ever. I think it was also the first viral marketing campaign and it worked amazing. I think there was a survey taken and about 35% of the people who saw the movie thought it was a real event they were watching.