No matter how many appearances Jason Segel and Cameron Diaz made to promote their new movie Sex Tape, there is no way it could overcome just how truly awful the movie is. Audiences agreed and the movie which opened this weekend barely crawled into fourth place at the box office earning a piddly $14M. The movie cost about $41M to make and even the overseas market is not going to help it at all. I wonder if this is the end for Cameron Diaz as a leading actress. Yes, Jason Segel deserves a lot of the blame and he did co-write it but the way Hollywood is he will keep getting more chances. Cameron however seems done. She really only has one character she plays and she doesn't have the popularity of Jennifer Aniston, who continues to make bad movie after bad movie and keeps cashing paychecks. Cameron probably needs to try and play second fiddle for awhile or do some of those movies which include lots and lots of other people where she is getting a big check for a little bit of work.