The alliterate actress keeps paying her PR people to feed Kneepads stories. I'm not sure why. Does she think the jury members in her trial are Kneepads readers?
You have to wonder at what point People damages its brand so badly that even its casual checkout-counter readers start to notice.
People was sold off in 2017 to a company called Meredith based in Des Moines, Iowa, a business based on Better Homes & Gardens Magazine.
Meredith bought a bunch of Time Inc. publications and the idea was to sell off Fortune, Time, Sports Illustrated, etc. and then really monetize consumer-friendly titles like People, Food & Wine, etc. to create a digital powerhouse.
Selling off your credibility seems like a pretty bad way to do that.
Maybe it works better in the home and garden business.
For the average person who follows gossip with lukewarm interest, outlets like The Globe and The National Enquirer and even In Touch are seen as by default untrustworthy, while People has a much higher "If it's in People, it must be true" score.
For years, celebs did use People to confirm hot stories - divorces, coming out, etc.
I'm not sure everyone knows how much it's changed. As Enty says in his podcast, they even used to do real journalism on occasion and ask tough questions.
If Meredith is trashing that unique market position, they're pretty stupid.
Nutty, it's all by degrees. And the most trusted outlets print risible bullshit every day. If you care to know anything approaching objectively, you spend lots of time searching for and reading contrary takes.
I think you're right that People readers believe it's reputable, but I'm doubtful about how quickly they'd notice erosion on that front.
LL is trying to appeal to people with a "mama bear who would do anything for her cub" -shtick. She thinks this will strike a chord with other parents, and that they'll excuse her with a slap on the wrist. They won't. Not only did she break several laws and then feigned ignorance of said laws... but she also harmed (legally, anyway) other "cubs" who were trying to get into college. She's gonna go down, and so is her husband. And I think they're gonna go down hard - prison time. The one thing I hope, and perhaps this is mean, but I think daughter OJ should go down too. She knew, and I think she pushed her parents in doing this.
Does she not realize that whoever is selected for her jury cannot be anyone who reads the Kneepads articles (must be unbiased)? She’s probably trying to save face with her Hallmark fan base (who are the type to at least glance at People in the checkout aisle). She’d be better off donating that money to scholarship funds (reparations).
Not necessarily true - potential jurors may have read Kneepads, but they have to affirm that they haven't formed an opinion from it. Same thing with people who've seen Loughlin's performances - chances are neither side will care, as long as jurors aren't rabid fans who can't make a fair decision.
Like any show, this LL person was probably not the first choice to play the lead in this fictional courtroom drama but she was the first to say yes. This role, like, say, Rose McGowan, will be her defining role and the best career move she could have made. When the Elvis twins faked their death, that made this kind of hoax viable. No, she's not within light years of the Elvis project, but its the same basic concept. Martha Stewart's "conviction" is the best comp for this Court TV episode.
I'm sure she's really going to get a jury of her peers hahaha. First day all the prosecutor has to say is, "This rich b!tch paid big money to screw over poor children. The prosecution rests." Slam dunk guilty verdict, maximum sentence.
Full House, Hallmark Channel, People...like lactose-free milk, graham crackers, Nerf balls...all "nice" family options. Before this scandal, Lori reigned supreme with that crowd without even being nominated. She's now trying to court public opinion, not only for potential jurors, but for her comeback, which her delusional mind thinks is on the other side of this tedious little speed bump.
Really her best strategy would be putting her idiot daughters on the stand, she might gain the jury's sympathy for having to push those potatoes into higher ed.
Wouldn’t a jury of her peers honestly be RHOBH?? She has no relation to ordinary folk. She’s too rich and too ridiculously good looking to follow the rules. It’s the Zoolander defense.
Moss was my neighbor a long time ago. 15+ yrs. He had a party here and there, but otherwise you would never know he lived there. I wish I could tell otherwise, but make no mistake, he was complicit in getting the high school coach to go along with the "rowing team" crap. All in the court docs
Lori loughlin
ReplyDeleteI'm missing something here! What's with the kneepads?
ReplyDeleteWhat's a kneepad story?
Send this fraud up the river. And her co-conspirator trash kids.
ReplyDeleteYou have to wonder at what point People damages its brand so badly that even its casual checkout-counter readers start to notice.
ReplyDeletePeople was sold off in 2017 to a company called Meredith based in Des Moines, Iowa, a business based on Better Homes & Gardens Magazine.
Meredith bought a bunch of Time Inc. publications and the idea was to sell off Fortune, Time, Sports Illustrated, etc. and then really monetize consumer-friendly titles like People, Food & Wine, etc. to create a digital powerhouse.
Selling off your credibility seems like a pretty bad way to do that.
Maybe it works better in the home and garden business.
Oliva jade knew. Send them all to the crowbar motel
ReplyDeleteThanks :-)
ReplyDeleteI don't think those who read People are obsessives over the credibility question.
ReplyDeleteBitch is crazy. Showed up the first time grinning and signing autographs. Now trying to shape public opinion through a third rate tabloid.
ReplyDelete@Duh.
ReplyDeleteThat makes her sound like John Gotti but with smaller tits.
Yeah, J, I don't know.
ReplyDeleteFor the average person who follows gossip with lukewarm interest, outlets like The Globe and The National Enquirer and even In Touch are seen as by default untrustworthy, while People has a much higher "If it's in People, it must be true" score.
For years, celebs did use People to confirm hot stories - divorces, coming out, etc.
I'm not sure everyone knows how much it's changed. As Enty says in his podcast, they even used to do real journalism on occasion and ask tough questions.
If Meredith is trashing that unique market position, they're pretty stupid.
Basically, People was created as a replacement for Life magazine but with more celebrity and "real people", less hard news
DeleteNutty, it's all by degrees. And the most trusted outlets print risible bullshit every day. If you care to know anything approaching objectively, you spend lots of time searching for and reading contrary takes.
ReplyDeleteI think you're right that People readers believe it's reputable, but I'm doubtful about how quickly they'd notice erosion on that front.
Nutty don’t think “is trashing” is the correct tense. It done been trashed.
ReplyDeleteLL is trying to appeal to people with a "mama bear who would do anything for her cub" -shtick. She thinks this will strike a chord with other parents, and that they'll excuse her with a slap on the wrist. They won't. Not only did she break several laws and then feigned ignorance of said laws... but she also harmed (legally, anyway) other "cubs" who were trying to get into college. She's gonna go down, and so is her husband. And I think they're gonna go down hard - prison time. The one thing I hope, and perhaps this is mean, but I think daughter OJ should go down too. She knew, and I think she pushed her parents in doing this.
ReplyDeleteYou would have think she'd have learned from the last time she paid out massive but completely useless bribes to people.
ReplyDeleteCalling it "Kneepads" is kind of ridiculous. Every gossip site/mag chooses its winners and losers and slants the goss accordingly.
ReplyDeleteDoes she not realize that whoever is selected for her jury cannot be anyone who reads the Kneepads articles (must be unbiased)? She’s probably trying to save face with her Hallmark fan base (who are the type to at least glance at People in the checkout aisle). She’d be better off donating that money to scholarship funds (reparations).
ReplyDeleteNot necessarily true - potential jurors may have read Kneepads, but they have to affirm that they haven't formed an opinion from it. Same thing with people who've seen Loughlin's performances - chances are neither side will care, as long as jurors aren't rabid fans who can't make a fair decision.
ReplyDeleteLike any show, this LL person was probably not the first choice to play the lead in this fictional courtroom drama but she was the first to say yes. This role, like, say, Rose McGowan, will be her defining role and the best career move she could have made. When the Elvis twins faked their death, that made this kind of hoax viable. No, she's not within light years of the Elvis project, but its the same basic concept. Martha Stewart's "conviction" is the best comp for this Court TV episode.
ReplyDelete@Amartel - Come here and either file in rank with the lingo or don't. Ain't gonna change because you don't like it.
ReplyDeleteI'm sure she's really going to get a jury of her peers hahaha. First day all the prosecutor has to say is, "This rich b!tch paid big money to screw over poor children. The prosecution rests." Slam dunk guilty verdict, maximum sentence.
ReplyDeleteFull House, Hallmark Channel, People...like lactose-free milk, graham crackers, Nerf balls...all "nice" family options. Before this scandal, Lori reigned supreme with that crowd without even being nominated. She's now trying to court public opinion, not only for potential jurors, but for her comeback, which her delusional mind thinks is on the other side of this tedious little speed bump.
ReplyDeleteReally her best strategy would be putting her idiot daughters on the stand, she might gain the jury's sympathy for having to push those potatoes into higher ed.
ReplyDeleteLife had hard news? That's definitely news to me.
ReplyDeleteIIRC, Life was well known for their photojournalism.
DeleteWouldn’t a jury of her peers honestly be RHOBH?? She has no relation to ordinary folk. She’s too rich and too ridiculously good looking to follow the rules. It’s the Zoolander defense.
ReplyDeleteWhy do I think her and her husband "party"... I'm old
ReplyDeleteMoss was my neighbor a long time ago. 15+ yrs. He had a party here and there, but otherwise you would never know he lived there. I wish I could tell otherwise, but make no mistake, he was complicit in getting the high school coach to go along with the "rowing team" crap. All in the court docs
ReplyDelete