Tuesday, February 22, 2011

Britney Gets $500K For Product Placements


You know, when 30 Rock throws in some product placements they do it in a funny kind of way. We are let in on the joke. It does not really ruin the quality of the show. Britney's latest video for Hold It Against Me though is just one big ad. It is painful to watch really because it seems like the whole point of the video is to get as many products in the video as humanly possible. The reason today became very clear as it was reported that Britney made $500K by having all those products in her video. I think next time what she should do is just stand there while the music plays and someone can just hand her one product after another that she can hold up for the camera.

24 comments:

0 said...

What, like this is anything new? Pop music has incorporated product placements for YEARS now. And it's Britney Spears, it's not as if the artists in question had any kind of integrity beyond shilling products.

dutchtables said...
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ms snarky said...

That is a fine idea for a video, Ent.

Just like Bob Dylan, only with soda cans and breakfast cereal instead of cue cards.

It's brilliant!

kathrynnova said...
This comment has been removed by the author.
Pookie said...

yo, britney, i'mma let you finish, but lady gaga had the best product placement of all time.

Murphy Brown 2020 said...

Doesn't surprise me. It's idiotic and completely uncreative, but it doesn't shock me. I'm with Katy Perry on this one: at LEAST be original and show some cleverness when you do it.

That said, it's Britney fucking Spears. The people who are dumb enough to actually be susceptible to such blind/blatant product placement are the same people dumb enough to purchase her music.

And Jesus LORD, that song is wretched.

CDAN Mod said...

So over her!

nunaurbiz said...

Considering that she ripped off the song, it's no surprise ...

Selock said...

Was never into her.

And I really thought that screenshot was Ke$ha. Looking at it with the headline confused me for a good 30 seconds.

G said...
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G said...

Selock, I'm with you on that. I thought it was Ke$ha as well. Probably means something, like how all these artists are interchangeable and none of them have any discernible talent.

And with that said, this is why she has a mansion in the Hollywood Hills (and then some) and none of us probably do.

Charlie Sheen, Lindsay, Britney, etc. ... please make them all go away.

RocketQueen said...

Pookie, you're on fire today!

Selock said...

Amen, G!

There is no doubt Britney is lodged deep in the hearts & minds of an amazing number of people but I will never for the life of me understand how she got there!

chihuahuense said...

speaking of interchangeable...I have seen at least two tv commercials and three print ads that I can NOT tell if the model is Kim Kardashian or not. Is she the new "it" girl to look like now or what's going on?

parissucksliterally said...

They can't even make Britney look pretty in a video anymore. She has totally lost her looks.

Selock said...

Ohmigod, chihuahuense - that Kardashianesque commercial girl is the freakiest thing! I think she's just a lookalike, though. Weirdness.

PotPourri said...

I flick all over God's Green Earth with a Diet Coke in hand. Nobody slipms me a dime.

Robert said...

Plentyoffish.com reported a 20% spike in internet hits the day after the video aired (per TMZ.)
I guess it works.
Imagine the mentality of those who want to look like Kim Kardashian?

timebob said...

all artists have find new revenue streams since music sales are dead to illegal downloading by sites like piratebay.org

They could of been a little bit clever about it. To date the worst I ever saw was new 90210 and the Dr. Pepper push. That was obscene.

chihuahuense said...

@Seleck-good to know that was a dollar that didn't go to KK, but bad to know they are multiplying

@Robert-I know, I can't imagine looking up to her. I'm glad my parents made me read books when I was young, where I could find true heroines to look up to.

Kat said...

Call me crazy, but I don't mind product placement in music videos - provided it's not done in a "shoving it down the viewer's throat" way.

Better luck next time, Brit brit.

braverwoman said...

Got through 1:25 seconds of the video. Bleech. Looks like she's wearing a diaper.

Tatyana said...

Blogger nunaurbiz said...

Considering that she ripped off the song, it's no surprise ...

No she didn't.

Mari said...

Enty there is a hilarious scene in the movie of Wayne's World (Party time, it's excellent!) where they do a similar scene, holding up products and giving a canned ad for each as a wink to the audience, loved it.
In that same vein, the video was so obvious, I honestly thought it was meant as a spoof, and in that light I thought it was funny and well done, LOL!
Oh well, Make Up Forever makes my eyes water and swell shut, so they didn't help sell me any!

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